HOORSENBUHS Case Study
 
        
        
      
    
    HOORSENBUHS
An American Fine Jewelry and Life-Style brand based in Los Angeles.
CHALLENGE
After 20 years in business Hoorsenbuhs looked to expand into campaign advertising and online sales :
1) Define a creative vision and ethos for the Hoorsenbuhs brand across all media channels
2) Grow omni channel brand awareness
3) Drive both on-line and retail sales
METHOD
CREATIVE/MARKETING STRATEGY : E-COMMERCE : SOCIAL : DIGITAL : RETAIL : EVENT : ART DIRECTION
RESULTS
The ‘ASCENSION CAMPAIGN’ placed Hoorsenbuhs on the global stage as simultaneously cutting edge and timeless. The ‘ASCENSION CAMPAIGN’ permeated all facets of the retail, social, digital, email and e-commerce strategy and included a website redesign and sales optimization process.
 
        
        
      
    
    Ascension Campaign
E-commerce
 
          
        
          
          
        
       
          
        
          
          
        
       
          
        
          
          
        
      Digital
 
          
        
          
          
        
       
          
        
          
          
        
       
          
        
          
          
        
      Airport / Retail Jumbo Screen
Retail media - click to play.
Social
 
          
        
          
          
        
       
          
        
          
          
        
       
          
        
          
          
        
       
            
              
            
            
          
               
            
              
            
            
          
               
            
              
            
            
          
               
            
              
            
            
          
               
            
              
            
            
          
               
            
              
            
            
          
              